AVAKIDS

Brand Strategy | Visual Identity | Packaging

AVAKIDS is a vibrant and dynamic kids fashion brand that brings bold and playful styles to young trendsetters. With a focus on fun, energy, and creativity, AVAKIDS designs clothing that not only stands out but also inspires confidence and adventure in children. Their collections feature bright colors, eye-catching patterns, and comfortable fabrics, ensuring that every outfit is both stylish and functional.

Project Goal: The goal was to create a visually striking and energetic brand identity for AVAKIDS that captures the essence of fun and fashion. By developing a cohesive and bold visual identity, we aimed to set AVAKIDS apart in the competitive kids fashion market. The project involved designing a vibrant logo, engaging packaging, and playful marketing materials that resonate with both children and parents, making AVAKIDS the go-to brand for fun and fashionable kids clothing.

A bold and playful logo with vibrant colors for each letter and a star in the 'D', reflecting the idea (style star) and the brand’s energetic and fun personality. Playful heads of boys and girls and sticker-style elements with fun phrases, crafting a lively pattern that embodies AVAKIDS' spirit of creativity and excitement. This strategic design ensures a cohesive and memorable brand experience in the kids' fashion market.